When we think of smartphones, we are more surprised than ever due to the fantastic innovations that come with this little human invention. Because of the increasing use of mobile devices, the mobile app trend is also getting popular; Statista projects that by 2025, there will be more than 18.22 billion mobile devices worldwide. It also describes that the use of mobile applications is growing along with the number of mobile devices.
The market for creating mobile applications is now constantly changing. Customer desires, technological developments, and a wide range of other variables directly influence mobile app trends. By providing improved services through mobile applications, numerous international firms have already increased their visibility, growth, and future reach; consequently, a number of other businesses have begun to invest in mobile app development to improve their operations.
Thus, in this article, we have highlighted the top 15 trends that are emerging in 2024 and are expected to boom beyond.
Top Trends in Mobile Application Development
Several mobile app development trends are emerging this year; however, these are the top 15 that we picked after in-depth, fact-based research.
1. Artificial Intelligence (AI) & Machine Learning
Do you genuinely believe that artificial intelligence is merely a trendy term? According to research firm Grand View Research, the global artificial intelligence market size was valued at USD 136.55 billion in 2022 and is projected to expand at a compound annual growth rate (CAGR) of 37.3% by 2030.”
The integration of machine learning and artificial intelligence is one of the top app development trends that has become essential for global enterprises. The emergence of ChatGPT and OpenAI has increased global awareness of the need to use AI and ML to power solutions.
To improve the user experience, numerous multinational corporations, like Google, are utilizing artificial intelligence. Taking use of the remarkable advantages that come with artificial intelligence and machine learning can improve user experience and help you make better decisions, which can increase income while requiring little to no improvement.
Since AI/ML can handle everything, integrating AI/ML into your mobile application is a trend you must follow if you want your company to remain relevant in 2024 and beyond. In 2024, this trend is expected to alter every aspect of app development, from the backend to the user interface.
2. Blockchain Technology
Blockchain has come a long way, and it is no longer limited to just cryptocurrencies. According to reports, the blockchain market is expected to reach $52.5 billion by 2026, which means that a number of top providers of Android app development services are utilizing it to take advantage of its speed, transparency, and privacy advantages.
Still, there are multiple businesses now building applications of blockchain technology, including fintech apps and payments, healthcare, supply chain management, and voting systems. Blockchain makes transparent transactions and data storage possible with its decentralized, secure network.
Unquestionably, blockchain technology is a remarkable trend in the mobile app development services sector as it is laying the groundwork for a secure and decentralized future.
3. Low-Code and No-Code Development
You might be surprised to learn that 70% of newly created applications created by businesses use low or no programming technology. According to Gartner, Low-code or no-code technologies will be used in an astounding 70% of apps by 2025, up from less than 25% in 2020. The no-code/low-code mobile app development trend is what you should follow if you want to create a mobile app faster and for less money.
Minimal code removes the complexity of app creation when compared to traditional mobile app development. You can design a mobile app using drag-and-drop modelers, smart services, and other components instead of writing code with low-code mobile app development services.
4. AR & VR App
It makes sense that the popularity of Pokémon Go opened the door for AR and VR to be used in Android app development. Users may enjoy realistic real-time experiences using AR and VR in a variety of applications, including gaming and e-commerce. According to Statista, by 2027, the AR/VR market is predicted to have grown to a projected volume of US$53.7 billion at a compound annual growth rate (CAGR) of 13.75%.
Nowadays, when we look around, we can find several cases in which brands use AR and VR to enhance the user experience, such as:
- L’Oreal offers a virtual makeup app, enabling users to see how the makeup can look on their faces.
- Ikea uses augmented reality (AR) to allow customers to view furniture at home before making a purchase.
- Ikea uses AR to allow users to see how furniture will look in their homes before making a purchase.
- Even Google, Apple, and Meta are developing AR and VR technology trends. Google Maps now has a feature known as “Live View” that allows users to see the direction in real-time on actual imagery.
In the coming years, we’ll witness a rise in the usage of AR and VR. It means you have a fantastic opportunity to take advantage of these trends in mobile apps to give users of mobile devices experiences that will change the game.
5. Voice Technology
Voice technology has radically revolutionized the globe, so it’s not a surprise that it will soon be one of the most common and favorite mobile app trends. According to Statista, the size of the worldwide voice recognition industry will increase from $10.7 billion in 2020 to $27.16 billion in 2026. So, what exactly is voice technology, and why is it so alluring?
Voice search has been used for many purposes, from ‘Hey Google’ to ‘Siri’ and beyond. We can make use of the outstanding voice search feature available in mobile applications to bring ease at your speed of advancement. In the next few years, voice technology functionality will be integrated, enabling the intended audience to complete tasks with the least amount of effort.
For example, an online retailer named Carrefour has partnered with Google Assistant to offer voice-activated grocery purchasing. Customers of Carrefour can add things to their shopping list by simply speaking the necessary items into a Google assistant connected to their account (milk, bread, spaghetti).
6. Rise of Apps for Foldable Devices
Things are expected to evolve more in the coming years, even though the market share for foldable smartphones is still in its infancy. According to Statista, 50 million units will be shipped in 2023.
It’s time to incorporate foldable phone devices into your strategy for developing mobile apps. One of the difficult mobile app development trends for 2024 is foldable devices, so make sure your apps work flawlessly on them.
- Users may benefit from the gadget being folded to provide a larger screen in the following ways:
- A bigger screen provides more room for a rich, immersive experience.
- A user can handle several tasks at once with multiple windows.
The best way for video streaming and gaming apps to take advantage of foldable devices is to increase the size of their screens or use the extra room to provide more information and controls. Thus, one of the leading mobile app trends in 2024 will be to create apps with the screen in mind.
7. 5G Technology
In 2024 and beyond, 5G technology will transcend its current status as a term despite having been discussed for some time. Technology businesses have already begun to fully deploy 5G as more and more network operators launch their 5G networks. According to Statista, 5G-capable smartphones are currently available in the market, and an estimated 1.9 billion fifth generation (5G) subscriptions will exist globally by 2023. By 2024 and 2027, respectively, this number is expected to rise to 2.8 and 5.9 billion.
This technology implies that the manner in which mobile app development has been carried out thus far will drastically alter. There will be a greater emphasis on efficiency and speed, so you must be prepared to create apps that operate more quickly and smoothly. Some things to anticipate from 5G technology are as follows:
- High-speed performance (100 times faster than 4G)
- Enhanced connection for up to a million devices
- Low latency that enables data delivery in only a millisecond
- New opportunities for building more complicated and realistic AR/VR apps and streaming quality 4K-8K and 360 movies.
- Supporting high-resolution live streaming at a quicker rate will result in smoother video streaming.
- Due to quick biometric data processing, mobile payments are secure.
As you can see, 5G creates new possibilities for creating mobile apps that are more reliable, efficient, and secure than they were previously. So, it truly comes as no surprise that one of the most well-liked and latest mobile app trends is complying with the 5G standard.
8. Mobile Wallets and Mobile Payments
Mobile payments are becoming a significant trend in eCommerce, and this is one way that mobile app development is continually evolving.
People love purchasing on their phones, and the eCommerce industry is expanding quickly. The need for simple and safe mobile payment solutions stems from this.
Apps such as PayPal, Google Pay, Apple Pay, and many more are extremely well-liked. They increase mobile commerce by enabling quick and convenient bank transactions from any location. Due to their application in contactless payments, QR codes have also become incredibly popular. QR codes are a common way for payment apps to streamline transactions.
Mobile payment functionality will continue to be added to eCommerce apps in the future. Businesses understand how crucial it is to provide customers with simple and secure mobile payment choices, which is why it’s a significant trend. Keeping up with the trend of people shopping and conducting business on their phones can help a business become more competitive, convenient, and enticing.
9. M-Commerce Growth
The COVID-19 pandemic has significantly affected the paradigm of e-commerce business. From large-scale retailers to small businesses, now everyone has started depending on mobile apps. This change has given rise to mobile commerce, and most apps of the future are heading toward e-commerce increasingly.
Therefore, it has become essential for e-commerce businesses to adapt to this new trend the app industry is following. They can only survive by doing this in the fierce competition.
According to Statista, by 2023, mobile e-commerce sales will have grown to $2.2 trillion, or 60% of all e-commerce sales globally. Analysts at Statista predict $3.4 trillion in revenues from mobile e-commerce in 2027. For this reason, mobile app development is becoming more and more popular in the industry.
Because mobile commerce is trendy, there are several other benefits of having a mobile e-commerce app. To enjoy those benefits, it is essential to choose a top-notch app development agency for leading services.
10. Instant Apps
Although they are not a particularly new Android feature, instant apps are growing in popularity. Users of the instant app can access certain features without having to download them beforehand. For one-time applications like a parking app or a cafeteria finder, this is quite helpful.
Instant apps can help businesses, especially e-commerce ones, by providing customers with an instant experience with their items. For example, a tourist does not need to download an app in order to reserve a hotel room or hire a taxi.
Why ought one to follow this trend? Users are more likely to use an app without initially installing it if it is easily accessible. It also saves money and time by removing the requirement to create a separate mobile website.
As stated differently, there’s a greater chance of these apps being successful and offering a better user experience. The same source code and API needed to create a standard Android app are also needed to create Android Instant Apps.
It implies that creating a distinct code base for an instant app is not necessary. This is a huge benefit for developers because it reduces development time and costs.
11. Cross-Platform App Development
Because Android and iOS are so widely used, creating cross-platform apps for iOS and Android smartphones is a wise financial decision for companies.
Development of mobile apps for several platforms, including iOS and Android, using a single code base is known as cross-platform mobile app development. Top Android app development companies use a variety of cross-platform app development frameworks, including Flutter, React Native, Kotlin, Ionic, and Xamarin, to provide flexible and smooth functionality across operating systems. In the long term, it saves time and money because apps developed with these frameworks don’t need separate coding.
Although the idea of cross-platform mobile app development is not new, consumer preferences are driving its adoption. It provides organizations with a number of benefits, including cost-effectiveness, broad audience reach, and quicker development times.
12. Wearable App Integration
Wearable apps are undoubtedly the future trend of 2024 and beyond. This year, we have seen many crucial things happening in the wearable devices industry. For example, Apple announced its WatchOS 8 update, and Google announced a unified wearables platform that combines its wear operating system with Samsung’s Tizen software platform – enhancing app startup times by 30%.
In other words, businesses and app developers should prepare ready with apps that offer consumers of smartwatches and wearables an outstanding digital experience, giving them a clear advantage over those that do not.
Take advantage from these trends of mobile app development to reach out to your target audience and provide them with a flawless online experience.
13. Beacon Technology
Have you ever wondered how apps determine your location and adjust your experience accordingly? Beacon technology allows for this magic. These little Bluetooth devices are called beacons, and they alert your phone when they are nearby. Location-based services and interactions become possible as a result.
You can have allies in beacon marketing. They identify possible consumers in the vicinity of your business, enabling customized marketing efforts and drawing in additional customers.
Picture yourself pulling into a parking lot and getting alerts right away about deals or customized offers. This increases the likelihood of going to the store and buying anything. Contactless marketing enabled by beacons increases personalization and sales potential in contrast to conventional approaches.
Retailers map customers’ retail itineraries and monitor user behavior. Information such as their travel habits and the things they purchase at different times is useful in developing marketing strategies. As a result, one significant trend in Android app development for 2024 and beyond is beacon technology.
14. On-Demand Development Apps
Numerous industries, including healthcare, cosmetics, retail, grocery, and food delivery, use on-demand apps. They are able to determine users’ whereabouts and offer the required services. Through the use of these on-demand applications, customers can obtain services instantly.
Android apps are well-liked for improving customer support and overall experience. An increasing trend in Android development is the on-demand app, which may contribute to Android app development in 2024. These apps make it easier and faster to complete everyday activities.
15. Super Apps
Mobile app development trends businesses have been following this strategy for years: one app, one goal. But today, the strategy is altering. Businesses are moving away from single-purpose apps and toward all-in-one solutions that address many needs.
These applications are referred to as Super Apps, and they are wildly popular in Asia. But the West is also catching up to the trend. Natural AI, created by California-based company Brain Technologies Inc., is an intriguing example of artificial intelligence in the US market. It aims to transform how people use their phones by enabling them to accomplish various tasks with just one app.
Moreover, you might have observed that Facebook has extended, and it is more than just a social media platform. The platform now offers marketplaces where users can buy and sell products. Similarly, it has also become easier to pay bills and make payments from Amazon apart from online shopping.
In the Western world, there is less of a super app obsession because individuals prefer to check out various solutions before choosing one. But ultimately, everyone looks for convenience. Consequently, we should anticipate super apps as the best trend of mobile app development in 2024.
Future of Mobile Application Development In 2024 And Beyond
Nearly 35 billion apps have been downloaded through the combined efforts of the Google Play Store and the Apple App Store. How would you make sure your app stands out from the crowd?
The truth is that you can’t create strong, feature-rich apps until you stay up to date with the most recent developments in mobile app design and know how to capitalize on them.
The market for mobile apps will continue to expand quickly, and the industry for developing mobile apps will change over time. Microservices, emerging backend platforms, emerging mobile app platforms, and new hardware capabilities will all continue to push mobile app solutions. Being alert and always learning are the only ways to survive the intense competition.
Furthermore, if you are looking to develop a mobile app using some of these trends, then let us know. We offer cutting-edge software development solutions to help businesses stay competitive in the tech industry.
